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THE BLUET

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2161-18
I am James Arkady, PR Director of KHJ Corporation. We are planning to redesign our brand identity and launch a new logo to celebrate our 10th anniversary. We request you to create a logo that best suits our company's core vision, 'To inspire humanity.'I hope the new logo will convey our brand message and capture the values of KHJ. Please send us your logo design proposal once you are done with it.

2161-19
One day, Cindy happened to sit next to a famous artist in a cafe, and she was thrilled to see him in person. He was drawing on a used napkin over coffee. She was looking on in awe. After a few moments, the man finished his coffee and was about to throw away the napkin as he left. Cindy stopped him. "Can I have that napkin you drew on?," she asked. "Sure," he replied. "Twenty thousand dollars."She said, with her eyes wide-open, "What? It took you like two minutes to draw that.""No," he said. "It took me over sixty years to draw this."Being at a loss, she stood still rooted to the ground.

2161-20
Sometimes, you feel the need to avoid something that will lead to success out of discomfort. Maybe you are avoiding extra work because you are tired. You are actively shutting out success because you want to avoid being uncomfortable. Therefore, overcoming your instinct to avoid uncomfortable things at first is essential. Try doing new things outside of your comfort zone. Change is always uncomfortable, but it is key to doing things differently in order to find that magical formula for success.

2161-21
We have a tendency to interpret events selectively. If we want things to be "this way" or "that way" we can most certainly select, stack, or arrange evidence in a way that supports such a viewpoint. Selective perception is based on what seems to us to stand out. However, what seems to us to be standing out may very well be related to our goals, interests, expectations, past experiences, or current demands of the situation - "with a hammer in hand, everything looks like a nail."This quote highlights the phenomenon of selective perception. If we want to use a hammer, then the world around us may begin to look as though it is full of nails!

2161-22
Rather than attempting to punish students with a low grade or mark in the hope it will encourage them to give greater effort in the future, teachers can better motivate students by considering their work as incomplete and then requiring additional effort. Teachers at Beachwood Middle School in Beachwood, Ohio, record students' grades as A, B, C, or I (Incomplete). Students who receive an I grade are required to do additional work in order to bring their performance up to an acceptable level. This policy is based on the belief that students perform at a failure level or submit failing work in large part because teachers accept it. The Beachwood teachers reason that if they no longer accept substandard work, students will not submit it. And with appropriate support, they believe students will continue to work until their performance is satisfactory.

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